Privacy policy
PRIVACY POLICY
Last updated: September 26, 2026
Barzaga, LLC, operating under the brand BÁRZAGA (“we,” “us,” or “our”), operates alejandrobarzaga.com. This Privacy Policy explains how we collect, use, and disclose personal information when you visit our website, make a purchase, request a studio appointment, or communicate with us.
Personal information we collect
Depending on how you interact with us, we may collect:
• Contact details, including your name, email address, telephone number, and billing and delivery addresses.
• Order and transaction information, including products purchased, payment confirmations, delivery details, and return or exchange requests.
• Information you provide for made-to-measure or personalized orders, including measurements and fitting preferences.
• Account information, where you create or use a customer account.
• Messages and other information you provide when contacting us or requesting an appointment.
• Device and browsing information, including IP address, browser type, pages viewed, and interactions with our website.
We collect information directly from you, automatically through your interactions with our website, and from service providers involved in operating our store, processing payments, and delivering orders.
Payments are processed by payment providers. Please do not send full payment card details or other confidential financial information by email.
How we use personal information
We use personal information to:
• Process payments, fulfill orders, arrange delivery, and manage returns and exchanges.
• Produce and fit made-to-measure or personalized pieces.
• Manage customer accounts and studio appointments.
• Respond to questions and provide order updates and customer support.
• Maintain and improve our website and customer experience.
• Send marketing communications where permitted by law and with consent where required.
• Support analytics and advertising, subject to applicable law and your privacy choices.
• Protect our business and customers against fraud and misuse.
• Meet legal, accounting, and recordkeeping obligations.
Where applicable data protection law requires a legal basis, we rely on performance of a contract, compliance with legal obligations, consent, or legitimate interests such as operating and securing our business. Where we rely on legitimate interests, we consider your rights and interests. Where we rely on consent, you may withdraw it at any time.
Shopify and service providers
Our store is hosted on Shopify. Shopify processes personal information to provide and support our website, checkout, and related services.
We may disclose information to service providers involved in payment processing, shipping, order production, customer support, website hosting, and other services necessary to operate our business. For example, a production partner may receive measurements needed to create a commissioned piece.
Shopify Network Intelligence
We use Shopify Network Intelligence, which supports enhanced services using information from interactions with our store, other merchants, and Shopify. These services may support personalization, advertising, and service improvements.
Information is shared with Shopify and relevant third parties to provide these services. Those recipients may process information outside your country.
For details about Shopify’s handling of personal information, please read Shopify’s Consumer Privacy Policy:
https://www.shopify.com/legal/privacy/consumers
Information about privacy rights relating to Shopify’s own processing, including applicable rights to object or withdraw consent, is available through Shopify’s privacy portal:
https://privacy.shopify.com/en
Cookies, analytics, and advertising
Our website uses cookies and similar technologies to support functions such as shopping carts, checkout, and remembering preferences.
Depending on the services enabled on our store and your privacy choices, these technologies may also be used for analytics and personalized advertising. Advertising services may receive information about your device, browsing activity, and interactions with products.
Where required by applicable law, we obtain consent before using non-essential cookies or similar tracking technologies. You can manage or withdraw your consent through the cookie preference controls available on our website.
You can also adjust your browser’s cookie settings. Blocking certain cookies may affect website functionality.
Information about Shopify cookies is available at:
https://www.shopify.com/legal/cookies
Your privacy choices and advertising opt-outs
Some advertising-related disclosures may qualify as a “sale,” “sharing,” or processing for targeted advertising under applicable privacy laws.
Where applicable, you can opt out through our Your Privacy Choices page:
https://alejandrobarzaga.com/pages/data-sharing-opt-out
You can also contact info@alejandrobarzaga.com for assistance with your privacy choices.
Where required by applicable law, we recognize Global Privacy Control signals as an opt-out request for the browser and device sending the signal.
Cookie preferences and advertising opt-outs may be specific to your browser or device. You may need to renew your choices when using another browser or device or after clearing cookies.
Other disclosures
We may disclose personal information when necessary to comply with legal obligations, respond to lawful requests, protect rights and safety, or address fraud and security issues.
Information may also be disclosed as part of a business reorganization, merger, or transfer, subject to applicable privacy requirements.
Marketing preferences
You can unsubscribe from promotional emails using the unsubscribe link in those messages or by contacting us.
You may still receive communications necessary to manage your orders, appointments, or customer service requests.
Retention and security
We retain personal information for as long as reasonably necessary for the purposes described in this policy, including fulfilling orders, maintaining relevant customer records, complying with legal obligations, and resolving disputes.
Retention periods depend on the type of information, the nature of our relationship with you, and applicable recordkeeping requirements.
We take reasonable measures to protect personal information. However, no method of electronic transmission or storage is completely secure.
International processing
We are based in the United States. Shopify and other service providers may process personal information in other countries, where privacy laws may differ from those in your country.
Where applicable law requires safeguards for international transfers, we rely on appropriate legal mechanisms, such as an applicable adequacy decision or approved contractual safeguards.
Your rights
Depending on where you live and the laws that apply, you may have the right to:
• Access or receive a copy of your personal information.
• Request information about how your personal information is used and disclosed.
• Correct inaccurate information.
• Request deletion of personal information.
• Restrict or object to certain processing.
• Withdraw consent where processing is based on consent.
• Opt out of certain advertising-related uses or disclosures.
• Appeal a decision regarding a privacy request.
These rights may be subject to conditions and exceptions under applicable law.
To submit a request, email info@alejandrobarzaga.com. We may need to verify your identity before responding. Authorized representatives may submit requests where permitted by law, with appropriate proof of authority.
We will respond within the period required by applicable law and will not discriminate against you for exercising your privacy rights.
If we decline a request, you may contact us to appeal where that right applies. You may also have the right to complain to your local data protection authority.
Children’s privacy
Our services are intended for adults and are not directed to children. We do not knowingly collect personal information from children.
If you believe a child has provided us with personal information, please contact us so we can assess and address the situation.
Third-party links
Our website may link to external websites or social media platforms. Their handling of personal information is governed by their own privacy policies.
Changes to this policy
We may update this policy to reflect changes in our services, data handling, or legal requirements. We will update the date above and provide additional notice where required by law.
Contact
For privacy questions or requests, contact:
Barzaga, LLC — BÁRZAGA
Email: info@alejandrobarzaga.com
25 SE Second Ave, Suite 310
Miami, FL 33131
United States
For personal information whose purposes and means of processing we determine, Barzaga, LLC acts as the data controller under applicable data protection law.